Total learning: 27 lessons / 4 quizzes Time: 6 weeks
What’s Your Story - Vision and Validation Week 1 Welcome to the EntreLaunch Online Accelerator Program.
Customer Development Week 2
Revenue and Finance Week 3
Branding and Design Week 4
Startup Legal Week 5
Marketing Week 6
Creating a Brand Guideline Assignment
Activity (Creating a Brand Guideline)
Video: Creating Your Business Brand Guideline (Activity) Length: 6:33 min
Your task is to prepare a complete Brand Guideline for your company brand identity.
- Include the completed research from the Colour Theory module, by simplifying the key checklist items into a clear and concise message, then include the colour elements in your Brand Guideline.
- Include in the Brand Guideline specific details for: font, colour, voice, icon, tagline, imagery and logo, with do’s and don’ts for use of logo application.
- Include the final 5 adjectives describing the look and feel of your brand identity from the discussion board.
- Prepare a package to share with media, creative teams, and printers